Aksu & Co. is a consulting firm built on over 13 years of hands-on experience leading strategy, business development, and marketing in the AEC industry. Helping AEC firms win smarter — through trusted relationships, targeted pursuits, and strategic positioning. Rooted in industry insight and driven by optimism. Bringing clarity, confidence, and connection to every step of the pursuit process.

Services

Business Development

  • Market research & opportunity mapping

  • Pre-positioning strategy with key clients

  • CRM setup, segmentation, and pipeline tracking

  • Lead qualification & pursuit prioritization

  • BD training or playbook creation for internal teams

  • Relationship mapping & outreach plans

  • Introductions & relationship development with key decision makers

  • Support for conferences, networking, and industry events

  • Executive level BD & marketing planning to align with company growth goals

Marketing & Branding

  • Marketing plan development and execution

  • Brand audit

  • Rebranding / brand enhancements

  • Branded template creation

  • Capability statements and sector-specific brochures

  • Website content strategy or audits

  • Social media content planning & guidance

  • Press release drafting or media coordination

  • Email campaigns and client communication plans

Proposals & Pursuits

  • Proposal content development & editing

  • Custom messaging frameworks per client/sector

  • Storyboarding & win theme creation

  • Graphic/visual layout direction

  • Interview/presentation preparation and coaching

  • Debriefing analysis for wins/losses